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PURPOSE BUILT, RUGGED OUTDOOR GEAR
It all begins with an idea. The idea that great gear can and should be designed, sourced, and sewn exclusively on American soil. The idea that great gear should be meticulously thought out, created, brought to its limits, and refined to exceed those limits... The idea that cutting corners is not an option, no matter the cost. The idea that you should be able to have your cake and eat it to when it comes to strength, weight and mobility . If you live to be outside, if you are tough on gear, if failure isn’t an option, you’ve come to the right place.

AMERICAN MADE. BUT LIKE, ACTUALLY AMERICAN MADE
PUTTING THE FLAG ON A PRODUCT USED TO MEAN SOMETHING. IT MEANT THAT EVERY ASPECT OF THAT PRODUCT WAS SOURCED DOMESTICALLY. THAT IT WAS ASSEMBLED START TO FINISH ON USA SOIL. THAT IT WAS ACTUALLY AMERICAN MADE. IT SEEMS A LOT OF COMPANIES HAVE LOST SIGHT OF THAT, AND THEY JUST CAPITALIZE ON THE FACT THAT OFTEN TIMES SIMPLY ASSEMBLING THE PRODUCT IN THE USA, MEANS THEY CAN PUT THAT MADE IN THE USA TAB ON THE PRODUCT. NOT US. WE DESIGN EVERYTHING HERE. HERE SOURCE EVERYTHING HERE. WE ASSEMBLE EVERYTHING HERE. WE ARE ACTUALLY AMERICAN MADE.